We work with corporates and public institutions to create bespoke ESD and CSI solutions and offer soft skills programs to sharpen entrepreneurial-culture resulting in operational efficiencies.
GROWING SMMEs
As an academic institution with deep-rooted community ties, UWC through the Centre for Entrepreneurship and Innovation (CEI) is privileged to play a role in empowering budding entrepreneurs and existing business in the Western Cape. To date the CEI has trained and supported more than 2000 business owners.
The success of SMMEs has the potential to make a substantial impact on economic growth and job creation in our communities and through strategic partnerships with the Western Cape Government’s Department of Economic Development and Tourism (DEDAT), ABSA and other partners we have and are continuing to roll our interventions to make SMMEs more competitive and contribute to economic growth.
Day 1
Day 3
Entrepreneurial behaviours, skills and competencies
Self-reflection exercises
Business growth and economic development
Links between SME growth and economic development
Enablers of SME growth & Key SME success factors
Drivers of innovation in SMEs
Theory and enablers of innovation in SMEs
Planning for innovation
Innovative business models
Sales and Marketing
Basics of competitive advantage
The impact of industry research and knowledge. Theory of competition and basic business level competition
Industry analysis using Porter’s model
Resources and capabilities required for enterprise growth
Classifying resources and understanding types of capabilities and developing new capabilities including product development and market development
Generating leads and increasing sales
through traditional and using new digital marketing platforms such as ARIBA and networking with Business Organisations.
Day 2
Day 4
Human Resources and Operational Management
Leadership – Staff motivation
Building relevant and supportive HR practices
HR legal frameworks
Importance of delegation, delegation techniques
Forming teams – creating team purpose
Delegating authority and managing team leaders
Controlling team leader performance / Building team cohesion
Incentives and accountability / Line authority and responsibility
Managing operations and establishing internal systems
Business Strategy and Financial Management
Getting to grips with business and revenue models
Funding models and access to finance for SMEs invite private sector funding organisations
Using business data and financial records to measure and improve overall business performance
Developing a business dashboard with gauges for every aspect of the business to measure and improve the performance of the business
Pulling together all the strands and developing action plans for each business
